musicrowtosoho.com

This is the accompanying website to a special UK-centric press event designed to introduce Griffin Technology to the UK market.

The event was themed around Griffin’s identity in Nashville — we collaborated with Hatch Show Print, Nashville’s famous letterpress shop, to construct an authentically Nashville look.

My part in the project was the accompanying web-based press kit. I dipped into the fantastic set of authentic Hatch alphabets and illustrations put together by our team to create a visually rich site.

The journalists visited the event, and afterward this site — my job was to make sure that their exciting experience was followed up with a press kit that went above and beyond to be equally interesting.

The live site is available to visit at www.musicrowtosoho.com, at least for the time being. Feel free to click over if you like.